Agenda

Monday, April 1

2:00 – 2:15 Registration for Summit Chairmen (Callippe Foyer)
2:15 – 3:00 Chairmen Group Meeting (Verbena B)
3:00 – 4:00 General Registration & Refreshments Hosted by Mobile Labs. Inc. (Callippe Foyer)
4:00 – 4:15 Welcome Remarks (Callippe Ballroom)
Speaker: Matt Marshall, Founder & Editor-in-Chief, VentureBeat
4:15 – 4:40 Fireside Chat (Callippe Ballroom)
With LTE Networks, It’s no Longer About Speed. It’s About Life-Transforming Mobile Experiences
Kris Rinne, SVP of AT&T, will argue that “speed” is no longer a bottleneck in to the mobile economy, now that the modern LTE network has been rolled out. Rather, attention is turning to other services being provided, including things like voice over LTE, and equipping car vendors such as General Motors to allow millions of their cars to become moving hotspots. Together with small cell technology, that will bolster the network in dense or other difficult areas, the more powerful network is now paving the way for the build out of radical new types of life-changing products, from Google Glass to Smart Watches from Apple, Samsung and others.
Speaker: Kris Rinne, SVP, Network Technologies, AT&T
Moderator: Matt Marshall, Founder & Editor-in-Chief, VentureBeat
4:40 – 5:00 Fireside Chat (Callippe Ballroom)
Ecosystem Encouragement for Engaging and Enriching Users
Poshmark in just a few short years has left an indelible “mark” on mobile and it’s engagement metrics/growth/monetization speaks for itself. Manishdiscusses his learnings around engaging users, the challenges of moving across other platforms, and ways the ecosystem could change to enable a better experience for end users.
Speaker: Manish Chandra, Founder & CEO, Poshmark
Moderator: Redg Snodgrass, Exec in Residence, Dealmaker Media
5:00 – 5:20 Fireside Chat (Callippe Ballroom)
Voice Breaks New Ground in the Mobile Ecosystem
Voice has been a game changer for the mobile interface – with leading brands such as Apple, BMW, Ford, Samsung and others delivering compelling and intuitive experiences for the mass consumer market. Having evolved from voice recognition and synthesized speech to more sophisticated and intelligent mobile assistants, voice continues to reinvent the way people engage and experience devices, apps, content – simply put – how we stay connected. Nuance’s Mike McSherry will sit one on one with Venture Beat’s Matt Marshall to discuss voice is shaping a profound evolution of the conversational interface, and why it’s about to inject new possibilities for mobile monetization, as well as reinvent even more consumer experiences on billions of mobile phones.
Speaker: Mike McSherry, Vice President, Nuance Mobile
Moderator: Matt Marshall, Founder & Editor-in-Chief, VentureBeat
5:20 – 6:30 Cocktail Reception Hosted by NARR8 (Callippe Terrace)
6:30 – 8:00 Sit Down Dinner (Surfbird & Tidewater Rooms)
8:00 – 9:30 Dessert Reception (Mission Blue Chapel)

Tuesday, April 2

7:45 – 8:45 Breakfast Buffet (Surfbird & Tidewater Rooms)
9:00 – 9:05 Opening Remarks (Callippe Ballroom)
Speaker: Jolie O’Dell, Writer, VentureBeat
9:05 – 9:25 Opening Fireside Chat (Callippe Ballroom)
Growing Your Audience Across Devices
With the proliferation of mobile apps, app discovery has become crucial. How can you connect with users in new ways to grow you business? Learn how Google+ can help web users instantly download and install your app to their Android device. See how it works and hear the latest updates from the Google+ platform.
Speaker: Seth Sternberg, Director of Product Management, Google+
Moderator: Dylan Tweney, Executive Editor, VentureBeat
9:25 – 9:45 Fireside Chat (Callippe Ballroom)
Game On! Sports on the Small Screen
Well-timed with March Madness, ESPN mobile head Michael Bayle will be able to talk about what it means to translate the excitement of a spectator sport onto the small screen. ESPN has been a leader in bringing its programming to mobile giving it a good vantage point to talk about what works an what doesn’t and to discuss the challenges finding ways to pay for all that pricey content.
Speaker: Michael Bayle, SVP and General Manager, ESPN Mobile
Moderator: Ina Fried, Senior Editor, All Things D
9:45 – 10:05 Morning Coffee Break (Callippe Foyer)
10:05 – 11:05 Boardroom Sessions:

Session 1 Track A: The Mobile Experience: Platforms & Design (Verbena A)
Chairman: Joff Redfern, Head of Mobile, LinkedIn
Chairman: Lee Linden, Product Lead, Facebook
Facilitator: Shelley Evenson, Executive Director, Organizational Evolution, Fjord

Session 1 Track B: The Mobile Experience: Platforms and Design (Suite 2404)
Chairman: Steven Yan, Senior Product Manager, Zendesk
Chairman: Tero Sarkkinen, President, Rightware
Facilitator: Devindra Hardawar, Lead Mobile Writer, VentureBeat

Session 2 Track A: Mobile Monetization: User Acquisition (Verbena B)
Chairman: Chris Akhavan, SVP of Partnerships, TapJoy
Chairman: Darya Trushkina, SVP of Business Development, Game-Insight
Facilitator: Kevin Talbot, Co-Founder & Managing Director, Relay Ventures

Session 2 Track B: Mobile Monetization: Exchanges, Ad Networks, Analytics & AppStore Optimization (Surfbird B)
Chairman: Peter Farago, VP of Marketing, Flurry
Chairman: Paul Gelb, Head of Strategy & Marketing, MoPub
Facilitator: Rakesh Agrawal, Principal Analyst, reDesign mobile

Session 3: Mobile Commerce: The Rise of Context and Personalization (Tidewater B)
Chairman: Aunkur Arya, General Manager, Mobile, Braintree
Chairman: Scott Kveton, CEO, Urban Airship
Facilitator: Ron Hirson, Entrepreneur in Residence, Khosla Ventures & Mayfield Fund

Session 4: The Future of Infrastructure (Mariposa)
Chairman: Russ McGuire, VP Strategy, Sprint
Chairman: Fay Arjomandi, Head of Vodafone Xone, Vodafone
Facilitator: Redg Snodgrass, Exec in Residence, Dealmaker Media

Session 5: Mobile as Remote Control for Life (Surfbird A)
Chairman: Charles Huang, CEO, Green Throttle
Chairman: Christy Tanner, CEO, TV Guide Mobile
Chairman: Dave Mathews, Founder & CEO, NewAer
Facilitator: Jolie O’Dell, Writer, VentureBeat

Session 6: What’s Next For Enterprise? (Tidewater A)
Chairman: Guarav Tewari, Director, SAP Ventures
Chairman: Scott Davis, CTO, End User Computing, VMWare
Facilitator: Dylan Tweney, Executive Editor, VentureBeat

11:05 – 11:25 Transition Break
11:25 -11:45 Fireside Chat (Callippe Ballroom)
100M Users, Now What?
The Weather Company app has been downloaded by 100 million people, one of the most downloaded app on all platforms. Like many content providers TWC has had to learn a lot in a short time about how to generate revenue on mobile. This session will explore those learnings – generating downloads, engagement and revenue. We will also discuss the future around user experience, tablets and all that may come next.
Speaker: Alex Linde, VP Mobile and Digital Apps, The Weather Company
Moderator:  Devindra Hardawar, Lead Mobile Writer, VentureBeat
11:45 – 12:05 Fireside Chat (Callippe Ballroom)
Building a Business on Mobile
The smartphone ecosystem has enabled many mobile developers to amass significant user-bases. But which mobile companies will succeed in finding sustainable businesses models? What revenue models will emerge for mobile apps? Can start-ups compete in mobile commerce? In this fireside chat, we will hear from three entrepreneurs who know something about building businesses on mobile.
Speakers:
Maria Alegre, CEO & Co-Founder of Chartboost
Lee Linden, Head of Product, Facebook
Moderator: Tim Lee, Partner, Sequoia Capital
12:05 – 1:30 Lunch (Surfbird & Tidewater Rooms)
1:30 – 1:50 Fireside Chat (Callippe Ballroom)
Phones, Toys, And the Future of Personal Robotics
Smartphones today have more processing power than the most advanced robots from just a few years ago. They’re also packed with sensors, from GPS receivers to accelerometers, and can easily be made to work with external sensors and actuators through Wi-Fi, Bluetooth, or wired connectors. What happens when put all those brains, sensors, and external devices together? What will life be like when we are surrounded by “the internet of things”?
Speaker: Keller Rinaudo, Founder & CEO, Romotive
Moderator: Dylan Tweney, Executive Editor, VentureBeat
1:50 – 2:10 Fireside Chat (Callippe Ballroom)
It’s The ‘Second Inning’ of Mobile Monetization and These Startups Are Making Bank
After seven years of explosive growth of smartphones, tablets and apps the question of monetization still hangs over the industry. Investors are learning that millions of users doesn’t necessarily translate into millions of dollars in revenues. However, many members of the ecosystem are experimenting with ways to generate sustainable revenue. Most developers still rely heavily on advertising models, but there is now an array of alternatives. We will explore many of these avenues as the search for monetization continues.
Speakers:
Jahan Khanna, Co-Founder, SideCar
John Collison, Co-Founder, Stripe
Krishna Subramanian, CMO, Velti
Moderator: Christina Farr, Writer, VentureBeat
2:10 – 2:30 Transition Break 
2:30 – 3:30 Boardroom Sessions (Round 2):

Session 1 Track A: The Mobile Experience: Platforms & Design (Verbena A)
Chairman: Joff Redfern, Head of Mobile, LinkedIn
Chairman: Lee Linden, Head of Product, Facebook
Facilitator: Shelley Evenson, Executive Director, Organizational Evolution, Fjord

Session 1 Track B: The Mobile Experience: Platforms and Design (Suite 2404)
Chairman: Steven Yan, Senior Product Manager, Zendesk
Chairman: Tero Sarkkinen, President, Rightware
Facilitator: Devindra Hardawar, Lead Mobile Writer, VentureBeat

Session 2 Track A: Mobile Monetization: User Acquisition (Verbena B)
Chairman: Chris Akhavan, SVP of Partnerships, TapJoy
Chairman: Darya Trushkina, SVP of Business Development, Game-insight
Facilitator: Kevin Talbot, Co-Founder & Managing Partner, Relay Ventures

Session 2 Track B: Mobile Monetization: Exchanges, Ad Networks, Analytics & AppStore Optimization (Surfbird B)
Chairman: Peter Farago, VP of Marketing, Flurry
Chairman: Paul Gelb, Head of Strategy & Marketing, MoPub
Facilitator: Rakesh Agrawal, Principal Analyst, reDesign mobile

Session 3: Mobile Commerce: The Rise of Context and Personalization (Tidewater B)
Chairman: Aunkur Arya, General Manager, Mobile, Braintree
Chairman: Scott Kveton, CEO, Urban Airship
Facilitator: Ron Hirson, Entrepreneur in Residence, Khosla Ventures & Mayfield Fund

Session 4: The Future of Infrastructure (Mariposa)
Chairman: Russ McGuire, VP Strategy, Sprint
Chairman: Fay Arjomandi, Head of Vodafone Xone, Vodafone
Facilitator: Redg Snodgrass, Exec in Residence, Dealmaker Media

Session 5: Mobile as Remote Control for Life (Surfbird A)
Chairman: Charles Huang, CEO, Green Throttle
Chairman: Christy Tanner, CEO, TV Guide Mobile
Chairman: Dave Mathews, Founder & CEO, NewAer
Facilitator: Jolie O’Dell, Writer, VentureBeat

Session 6: What’s Next For Enterprise? (Tidewater A)
Chairman: Guarav Tewari, Director, SAP Ventures
Chairman: Scott Davis, CTO, End User Computing, VMWare
Facilitator: Dylan Tweney, Executive Editor, VentureBeat

3:30 – 3:50 Afternoon Coffee Break (Callippe Foyer)
3:50 – 4:05 Fireside Chat (Callippe Ballroom)
The App is Dead
We have become accustomed to the app as the metaphor for data consumption on mobile, but is this just the beginning? A close examination of humans using mobile devices reveals shifting patterns. There is no reason that the app will remain dominant, and as mobile software changes to make full use of the growing power of mobile devices so will usage models. In this session, we will exploring the transition to new paradigms and what that means for the user experience and for business models across mobile.
Speaker: Pamela Mead, Director of UX, Telefonica
Moderator: Redg Snodgrass, Executive in Residence, Dealmaker Media
4:05 – 4:20 Fireside Chat (Callippe Ballroom)
Making Mobile into a Social Experience in the Living Room
Green Throttle Games has created an and controller to play Android games on big screens in the living room. How does this make the experience of mobile gaming evolve into something more social? Is the ecosystem and infrastructure ready to make this happen, so that mobile devices can compete with living room devices? What are the next steps in order to make this happen, and are the giants of mobile going to make this possible? Amid the uncertainty, how does a startup mold its own future in this environment?
Speaker: Charles Huang, CEO, Green Throttle Games
Moderator:  Dean Takahashi, Lead Games Writer, VentureBeat
4:20 – 4:40 Boardroom Session Recap (Callippe Ballroom)
The entire group of conference attendees convenes for a recap on what has been discussed during the boardroom sessions. Jolie will call on one individual from each session to discuss the takeaways and to pose questions for the larger audience.
Moderator: Jolie O’Dell, Writer, VentureBeat
4:40 – 4:45 Closing Remarks (Callippe Ballroom)
Moderator: Jolie O’Dell, Writer, VentureBeat
4:45 – 6:00 Closing Reception Hosted by Tapjoy (Mission Blue Chapel)

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