Mobile game monetization startup PlayHaven’s new COO: ‘There is life after Google’
Charles Yim served as head of mobile application partnerships at Google.
Charles Yim served as head of mobile application partnerships at Google.
Player-relationship firm PlayHaven is introducing its User Segmentation tool to developers.
The monetization firm will use this latest investment to further build its developer tools and to expand internationally.
Our host and guests talk about the state and future of mobile gaming in the latest episode of our Bring Your Own Topic podcast.
The leaders of Kontagent and Tapjoy detail how mobile game developers need real plans to gain audiences.
We’re pleased to have YouWeb and Tapjoy joining in on the fun at MobileBeat 2012 and GamesBeat 2012 next week in San Francisco. YouWeb shines the spotlight on its portfolio of companies across two breakout sessions, and TapJoy CEO Mihir …
Editor's Pick In the battle between Apple’s police and the developers who cheat to boost their rankings, some innocent startups are finding themselves banned from the marketplace.
PlayHaven, a real-time mobile marketing startup that has enabled a four-fold increase in in-app purchases for its game developer customers, is adding new monetization features that will help developers make even more money.
PlayHaven’s new monetization features use analytics and …
Editor's Pick
Playhaven started life as a gamer’s social network. Then it morphed into making communities for mobile games. Now, after its third pivot, the company is focused on how to make money for mobile app developers via a real-time game marketing …