The DeanBeat: GamesBeat 2012 to focus on crossover strategies

GamesBeat 2012 is going to be all about crossover strategies. The game industry as we know it is changing. We’re seeing established companies cross over from one market to another, where once they faced barriers. As companies adapt to change, we are witnessing disruption, change, consolidation, innovation, and the arrival of big money. We’re talking billions of dollars that are at stake.

The DeanBeat: GamesBeat 2012 in July will focus on disruption, change, and innovation

We’ve unveiled our first speakers and other details for our fourth annual game conference, GamesBeat 2012. Our roster of speakers includes Will Wright, creator of blockbuster video games from Sim City to The Sims and Spore. Wright is now the founder of transmedia think tank called Stupid Fun Club. His next big project is based on what he calls “personal gaming,” where a game can be customized to the tastes and habits of an individual player.

Check out the latest speakers for GamesBeat 2011

Today we’re revealing the third set of speakers for our third annual GamesBeat 2011 conference. Our slate of speakers will include Bing Gordon, partner at Kleiner Perkins Caufield & Byers and the former chief creative officer at Electronic Arts; Daniel Terry, chief executive and co-founder of mobile game maker Pocket Gems; and Tim Chang, partner at Norwest Venture Partners.