Greg Canessa is the vice president of mobile at Activision Blizzard and his job is to move the video game giant into the mobile gaming market in an intelligent way — especially when it comes to the Kindle Fire and iOS.
Amazon has a new game platform in the Kindle Fire and it is getting an endorsement today from the biggest game publisher, Activision Blizzard. Skylanders Cloud Patrol will be on the new tablet.
Just in time for the game’s 30th anniversary, Activision’s new mobile studio, The Blast Furnace, has released a reimagining of the classic Pitfall!
The new studio is the latest example of Activision’s aggressive investment in the mobile development space in the span of just a few months.
Activision Blizzard and Swrve are proving that mobile games are as important as those for consoles.
Crossing over from an existing market to an emerging one is what our GameBeat 2012 conference is all about. We’re seeing this trend play out in every segment of games.
VentureBeat is pleased to announce the latest speakers added to our roster for GamesBeat 2012 in San Francisco on July 10-11. We’re inviting 500 movers and shakers from throughout the games industry — social, mobile, online, and console — to talk about the “Crossover Era”. The game industry as we know it is changing. We’re seeing established companies cross over from one market to another, where once they faced barriers. As companies adapt to change, we are witnessing disruption, change, consolidation, innovation, and the arrival of big money. We’re talking billions of dollars that are at stake.
Activision Blizzard is diving into freemium monetization strategies for iOS games in a big way with the worldwide launch of Skylanders Cloud Patrol today.