SCEA now has a new ad firm and a new media-management company just in time to plot the strategy for the PS4.
J.K. Rowling's interactive book is an exclusive for the PlayStation 3.
Sony began selling the PlayStation Vita last night a midnight Eastern time. The portable gaming device is the company’s bid to stay relevant to gamers in an age of iPads and smartphones.
The sales kicked off in the U.S. with …
Sony is pulling out all the stops with tonight’s launch of the PlayStation Vita handheld gaming device.
Guy Longworth, senior vice president of marketing and PSN at Sony’s U.S. game division, said in an interview that the $50 million U.S. …
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Sony knows that its new portable console, the PlayStation Vita, is going to live or die on how good its games are. So said Guy Longworth, senior vice president of marketing and PSN at Sony’s games division, in a dinner …
