July 9-10, 2013
San Francisco, CA

Early Bird Tickets on Sale

In 2013, we’ll download 10 apps for every single woman, man, and child on planet Earth.

Half of those apps will be Android apps, which will have 58 percent smartphone app share, according to ABI Research, and 41 percent of those will be iOS apps. Apple’s iPhone will account for 33 percent of smartphone app downloads, ABI says, while the company’s iPad will take 75 percent of tablet app downloads. Windows Phone and tablet devices will account for the majority of the rest, with BlackBerry taking about a 2 percent share.

Add it all up, and about 35 billion Android apps will load to devices in 2013, plus another 29 billion iOS apps.

That is a lot of apps.

While Google’s Android is clearly doing well in smartphones, the future of its tablet aspirations is not yet as clear. Only 17 percent of tablet downloads in 2013 will be on Android tabs, ABI says, which compares poorly to iPad’s 75 percent tablet app share.

“The most pressing issue for Google is how much of this handset momentum will ultimately trickle down to tablets, where Apple is holding the fort remarkably well,” ABI analyst Aapo Markkanen said in a statement.

Source: Jennifer Van Grove/VentureBeat

Jeff Bezos and the Kindle Fire

Interestingly, Markkanen says that Amazon, which is a major Google frenemy, might be helping Android the most in the tablet space, since its Kindle Fire is almost certainly the best-selling Android-based tablet on the market. The enemy part is that Amazon’s Android is a de-Google-ized version of Android which taps into Amazon’s content ecosystem, not Google’s.

The friend part is that since Kindle Fire is giving Android at least some degree of tablet momentum, app developers are more likely to build apps for Android-based tablets, which they can then sell on both Google and Amazon app stores.

But Google needs more Android tablet partners to do well if it wants Android’s share of app downloads to increase.

“The question is becoming, is there enough critical mass with Android partners, led by Samsung?” Jeff Orr, another ABI analyst told me over the phone. “And, are there going to be more vendors who can make a move and break away from the pack?”

Another big question: How will wearables affect the market?

Google is coming to market with Glass in 2013, the company has said, and it’s a perfect chisel to pry Apple fans out of the iOS ecosystem. But Apple is countering with iWatch, conceivably. Both will stimulate an explosion in apps designed either to work with them or on them.

“We’re certainly looking at wearables,” Orr said.

photo credit: schnaars via photopin cc

July 9-10, 2013
San Francisco, CA

Early Bird Tickets on Sale

By the end of this current year, 1.4 billion smartphones will be in use: 798 million of them will run Android, 294 million will run Apple’s iOS, and 45 million will run Windows Phone, according to a new study by ABI Research.

The ABI study factors in an annual smartphone growth rate of 44 percent for 2013, which is just ever-so-slightly down from 2012′s 45 percent but is still a torrid pace. ABI also predicts that 20 million BlackBerry 10 phones will be in active use at year-end.

The result of that growth — and a push for share by Windows Phone and BlackBerry 10 — is a global customer market share of 57 percent for Android, 21 percent of iOS, and 3 percent for Windows Phone. Which sounds big for Android, but is actually significantly down from its third-quarter 2012 performance, in which Android captured almost 70 percent global market share.

It’s also a significant divergence in the global numbers from U.S-specific sales, which show Apple leading the market with over 50 percent share in the last quarter thanks largely to both new users and older models of iPhones.

But perhaps the most startling prediction? The bit players will start to become serious contenders again, ABI says.

“2013 should be seen as relative success for both Microsoft and BlackBerry,” analyst Aapo Markkanen said in a statement. “For the end of the year, we expect there to be 45 million Windows Phone handsets in use, with BlackBerry 10 holding an installed base of close to 20 million. Microsoft will also have 5.5 million Windows-powered tablets to show for it.”

For tablets, Markkanen is predicting continued hyper-growth: 125 percent, which will result in 268 million tablets in use. Sixty-two percent will iOS, he says, and 28 percent will run Android.

Image credit: Etsy