AdSame logo, in the company's office.

Chinese digital marketing company AdSame raises $30M, plans U.S. IPO

Chinese intelligent digital marketing service AdSame announced today that it has secured a new round of $30 million funding led by Pacific Venture Partners and Dream Capital Group, and followed by existing investors of Matrix Partners and Vertex Ventures etc. The company added that it plans to launch an initial public offering in the U.S. market in 2015.

business telephone

Sales vs. marketing: Who's out-innovating whom?

Relying on global economic growth is not a winning strategy for salespeople who want more commision. Instead, they are turning to sales acceleration tools to help win their share.

sociomantic-gruender

Tesco's Dunnhumby buys ad tech company Sociomantic

The Berlin ad tech startup works with brands in electronics, retail, fashion, and travel services in more than 60 markets spanning six continents.

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Ad tech startup AdStage raises $1.1M

In addition to the new funding, AdStage is also announcing it will open up its platform with a new API and add support for four new apps, including Wordtracker, Unbounce, and Optimizely.

The writer's bread, baked at home.

Yahoo acquihires social advertising startup 'Bread'

With the number of smaller acquisitions Yahoo has made over the last year, I have to wonder whether it’s recent purchase of startup Bread was mistaken for an item of food you can always use more of. Then again, maybe not — as Bread’s social advertising tech could prove useful to Yahoo’s ongoing push to refresh its own ad products.