Unique visitors to video sites shot up 146 percent from June 2013 to June 2014, according to Adobe.

Adobe report finds massive 43% growth in online video watching

We’re wasting more time than ever watching video, and we’re increasingly doing it online, a new Adobe report has found. What’s more, “online” no longer means “on a computer” — it increasingly means on a smartphone, a game console, or a set-top box like a Roku or Amazon Fire TV.

unicorn stabbing

How to hire unicorns (aka tech-savvy marketers)

Most traditional marketers don’t know how to beef up their digital skills, a recent Adobe study found. But marketing is becoming more and more digital, which means that finding the right people to manage marketing automation, multivariate campaigns, or digital attribution campaigns isn’t always easy.