Apple has hired former Cumulus Media exec Michael Pallad to lead advertising sales of its new iTunes Radio streaming music service.
Simulmedia, a video ad startup, has closed its fourth round of funding at $25 million, the company announced today.
Google today took the wraps off +Post ads, a new ad format that lets brands take content from their public Google+ pages and run them on any site using Google’s ad network.
Amazon would like you to buy a Kindle Fire this holiday season, and it isn’t afraid to bad-mouth the other guys to make that happen.
When I want an expert to assess whether or not I’ve made a solid purchase of a recent computer, naturally I go to the bumbling (yet lovable) hacks on History Channel’s Pawn Stars.
If a screen exists, someone’s going to find a way to sell you things on it.
Taboola is raking in the moola. (Aren’t bad rhymes the best?)
New York ad startup BiScience’s new product, AdClarity, monitors 5.1 million ads in over two million campaigns from over 300,000 advertisers on over 7,000 publishers’ sites.
OneSpot has raised $5.3 million to help grow its ad targeting platform, the company announced today.
Second screen TV platform i.TV officially confirmed yesterday that it had acquired TV-focused social network GetGlue.
Zemanta, a startup that provides tools for online publishers, has secured a new $2 million round of funding, the company announced today.
If you want your brand to be blasted straight through the eyeballs of your target audience right into their occipital lobe with maximum force, Bing’s new ‘hero’ ads will be right up your alley.
If there’s a social/content network that could be voted as most likely to succeed in 2014, it just might be Yahoo’s biggest recent purchase, Tumblr.
Rumors of a YouTube subscription music service are once again making their way around the web this morning, which would more or less acknowledge that the video site has a strong presence when it comes to music in general.
With the number of smaller acquisitions Yahoo has made over the last year, I have to wonder whether it’s recent purchase of startup Bread was mistaken for an item of food you can always use more of. Then again, maybe not — as Bread’s social advertising tech could prove useful to Yahoo’s ongoing push to refresh its own ad products.
“Today’s announcement is just the beginning,” said Len Jordan, Managing Director at Madrona Venture Group. “Their platform enables an entire set of applications and measurements for driving new levels of analysis and optimization.”
Adblock Plus, the adblocking service that blocks pop-ups, pop-unders, blinking, and other annoying ads, and recently suggested to Twitter that it apply for whitelisting, revealed today that it only accepts 9.5 percent of advertisers to its whitelisting program.
Popular web ad-blocking service Adblock made an interesting offer to Twitter this morning: Only sell ads we like, and we won’t block them.
Facebook is preparing to pitch major TV networks on the benefits of integrating their advertising strategy through conversations on its social network.
Guest Post Don Draper’s weapon of choice, the 30-second spot, has yet to find its footing in this new age of advertising. Both brands and the technology industry need Don more than ever as they redistribute $200 billion of TV money from broadcast to web browsers, phones, tablets, and connected TVs.
Love may just be a few clicks away, Taco Bell has a “happier” hour, and you — yes you! — have one brand-new Apple iPad unclaimed at this very moment.
Editor’s Pick Google, ad networks, ISPs, browser makers, and mobile OS vendors are fighting a massive — mostly secret — battle for control of the future of the Internet.
Sponsored Jobs on LinkedIn just got a little more valuable. The company announced today that these paid-for job listings will now be pushed into users’ LinkedIn feeds found on the site’s homepage.
Eat24 found that advertising on porn sites yields 3X the impressions of Google, Facebook, and Twitter combined, with 10% of the cost.
Streaming video service Dailymotion launched a new tool this week that gives web publishers a way to start making money when they embed videos into their site.
Hey, here’s that business model we were all looking for. Pinterest is officially getting ads.
Magisto, an automatic video editing service, just reached a record 10 million users, up from 3 million just six months ago, the startup revealed to VentureBeat.
Google is planning to unveil its own ad tracking technology to replace today’s third-party cookies. The move would potentially give people more privacy while browsing the web … and, of course, make Google even more powerful in digital advertising.
Microsoft recently yanked a series of commercials that pretty much ridicule rival smartphone maker Apple. (If you haven’t seen any of them yet, I’d highly recommend checking out the embedded video below if you feel like a good laugh.)
The social bed and breakfast startup Airbnb has just released its first attempt at television advertising, which pretty much looks nothing like the average 30-second annoying commercials you’re typically used to.
Guest Post Twitter’s acquisition of MoPub, like Facebook’s acquisition of Instagram, makes complete sense in light of its impending IPO.
Rocket Fuel, an advertising tech firm that uses big data, has set the terms of its forthcoming initial public offering to raise $102 million, the company announced today.
Glass could be worth $3.3 billion to Google by 2017, one analyst suggests. And that’s even if only 65,000 people end up actually wearing the face-mounted augmented reality glasses.
While second-screen TV app Vidora already impressed us with its ability to aggregate and push video content to your television screen (via Apple TV), its rolling out some new features this week that should help its content partners make more money.
Martini Media is a digital advertising company that works with luxury brands to the small percentage of consumers who spend the most — the wealthy.
I hope that by the time I retire, I won’t have to write this kind of crap anymore.
Guest Post Your calendar app has coil binding. Your digital library has bookshelves. Current mobile interfaces are designed to make the new look comfortably old and familiar. But that’s all going away in iOS 7.
It looks like Twitter is getting even more cozy with the television industry. Some users are reporting that the company is testing a new “trending TV show” banner along the top of a user’s timeline screen.
Guest Post There’s an ongoing conversation about the quality and success of mobile advertising that has struck nerve with a lot of people.
Content marketing campaigns can be extremely difficult to track, which OneSpots new Content Sequencing Engine aims to help out with.