billboards Gordon Wrigley Flickr

Russian advertising platform CityAds raises $5M to go global

The technology branch of Russian private investor Klever Asset Management has taken a minority stake in affiliate marketing and advertising platform CityAds Media in exchange for $5 million in growth equity.

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Ad tech startup AdStage raises $1.1M

In addition to the new funding, AdStage is also announcing it will open up its platform with a new API and add support for four new apps, including Wordtracker, Unbounce, and Optimizely.

Native-Ads

Forget scale, the key to native ads is quality

2014 is poised to be a big year for “native advertising” as it goes from an industry buzzword, commonly used and inconsistently defined, to a meaningful share of revenue for most publishers. Or at least that’s what I asked Santa for a few weeks ago.