Sermo links doctors to one another — and to investors

Sermo links doctors to one another — and to investors

(UPDATED: See below.)

Cambridge, Mass.-based Sermo, an online social network with a twist, offers physicians the opportunity to ask for and offer advice free of charge. The catch: Well-heeled investors can pay to listen in.

Sermo, which just raised $26.7 million in a third funding round (details below), offers doctors the opportunity to share, discuss and vote on the importance of each others’ medical observations. The intriguing notion here is that doctors are likely to identify emerging trends… Continue Reading