finger puppets

Coming clean: The truth about fraud in digital advertising

The Internet’s #1 revenue engine is also its weakest link. Solving the problem of ad fraud will fall to the smart minds who are actively working on solutions to stay one step ahead of the bad guys.

Google's new Spider

Google buys ad fraud fighter Spider.io

Google has built its empire on clickable ads, but its hidden vulnerability is that those clicks may not come from humans. It’s latest acquisition will help lessen that vulnerability.