AOL shutters Tacoda, forces customers into low-end Ad.com
Tacoda, the well-known ad network company which offers relatively high rates to publishers to place advertisements automatically on their Web pages, is officially shutting down.
The entity, recently bought by AOL, is instead being folded into AOL’s Ad.com/Platform A division. This is a shocking move for some, because Ad.com doesn’t target much at all, and offers ads of $1 or less per a thousand views — and is generally considered a “bottom-feeder” by some in the… Continue Reading