Adisn, another company that uses “social” data to target ads, raises $1.6 million
Adisn is the latest social data-using ad company to raise venture funding — $1.6 million, from Battery Ventures and angel investors, according to VentureWire. The Long Beach, Calif. company says it is aggregating and analyzing “web conversations,” online profiles, blogs, and user behavior to spot the most meaningful relationships between millions of “seemingly unrelated topics.” It uses this information to target ads that are most relevant to users.
Right now, venture investors are still putting money… Continue Reading