Adknowledge acquires Miva’s media division for $11.6M
Pay-per-click ad network Adknowledge announced last week that it bought the media division of peer ad network Miva (formerly Espotting) for $11.6 million. The move is part of a growth strategy Adknowledge launched two years ago. Since then, it has gobbled up Cubics.com, Media Run Divisions, Adonomics and Lookery. This recent purchase includes Miva’s domain Findwhat.com. A public company based in Fort Meyes, Fla., Miva will retain the rights to its Miva Direct properties, which… Continue Reading
Social network ad company Adknowlege buys Adonomics
Adonomics, an analytics service for Facebook apps, started off strong last year, led by developer Jesse Farmer. But Farmer left for other projects and now Adonomics has been sold off to social network advertising company Cubics, part of online ad targeting company Adknowledge. Adonomics data services will be integrated with Cubics’ other ad services. More on AllFacebook.com.