Taboola clinches $4.5 million, and CNN to boot
Taboola, a Tel Aviv-based video discovery startup, has just launched its “ViDiscovery” product, which analyzes the context and content of videos, and the viewing and behavior patterns of users in order to recommend videos. It has also secured $4.5 million in a second round of funding. The company aims to make money by running targeted ads with relevant videos.
Viewers watching a Sarah Palin interview on CNN, for example, will see a gray pop-up tab that… Continue Reading
Aniboom closes round to expand its online cartoon network
Aniboom has closed a $10 million second round of funding to expand its online cartoon network.
Draper Fisher Jurvetson and DFJ Tamir Fishman Ventures both led the round. Existing investor Evergreen Venture Partners also participated. The company runs an animation portal where independent animators can contribute their own animated shorts. It also has distribution deals with a variety of mobile operators and web sites where viewers can watch the animations.
The company is riding high on the… Continue Reading
Aniboom cuts a deal with I-Play to do game-based animations
A week ago, animation network Aniboom announced its animated videos can now reach an audience of 340 million on the web and on mobile phones, thanks to new distribution deals. Today the Israeli company is announcing that it will make animations for casual mobile games publisher I-play.
Aniboom, which has thousands of animators who post videos on its network, will make animations based on the popular mobile phone games made by I-play, owned by New York-based… Continue Reading
Animations network Aniboom seals partnerships to reach millions of new users
Online animations network Aniboom is seeing a real boom in demand for the animations its independent animators are creating. The Israeli company is announcing today that it has five new outlets for its online animations and has added a half-dozen mobile TV partners — all of whom will expose 360 million viewers to Aniboom’s videos.
We wrote about Aniboom last year when it was just getting off the ground with its web site that let animators upload… Continue Reading
AniBoom’s creative crowd lines up to find fame
YouTube may have captured the largest video audience, but that doesn’t mean there aren’t still plenty of niches to exploit. AniBoom is tapping into an impassioned community of video animators to create content that will, occasionally, capture some of that YouTube-sized audience.
A competitor for the video award at tomorrow’s Crunchies, AniBoom is different from most other video sites in one important respect: Almost all of its content was created by members, whereas video sites like… Continue Reading