Apture raises $4.1M for richer news browsing
Apture, a company that helps publishers integrate multimedia content into their browsing experience, has only been getting better since I last covered it in June, having added new features addressing many of my reservations. And now the San Mateo, Calif. startup has raised $4.1 million… Continue Reading
Apture wants to help bloggers create a richer browsing experience
A startup called Apture just officially launched its multimedia linking platform, which makes it easy for websites to display outside content through pop-up windows. Sharp-eyed readers could already spot Apture in action at the Washington Post’s blogs The Fix and Celebritology and elsewhere, but now… Continue Reading
Apture drags online news experience into the 21st century
As news organizations move to the web, many of them are struggling with new ways to enrich the online reading experience. Articles are often stuffed with links to background information, previews of related sites and stories and so on. Now a startup called Apture says… Continue Reading