Overlay.TV gets boost to push overlay technology in video
Overlay.tv, a company that lets you overlay video with graphics and other information, has raised $4.6 million more in backing.
Overlay is just one of several companies helping publishers monetize video by letting them insert ads within video. Like a number of other companies, it’s working on technology that’s more nimble than currently offered by leading video sites such as Google’s YouTube. It doesn’t rely on standard ad technology, such as Flash, which can take many… Continue Reading