Burger King: Will sacrifice Facebook friends for free Whopper
It looks like Burger King has been reading into the prediction that cutting down on Facebook friends is going to be trendy in 2009. The fast food chain has developed Whopper Sacrifice, a Facebook application that rewards you for doing just that — delete 10… Continue Reading
Revolutionizing business markets with games
David Edery and Ethan Mollick are co-authors of Changing the Game: How Video Games Are Transforming the Future of Business, published in 2008 by Pearson Education. Edery, the Xbox Live Arcade games portfolio planner at Microsoft, wrote this piece, about the trend dubbed Funware in… Continue Reading