Does Paris Hilton have a Wolverine Coveroo?
Cell-phone engraver Coveroo is announcing today that it has deals to create customized phone covers with images from Marvel Entertainment and NBA properties. These covers are the vanity license plates of the iPhone age, and celebrities like Paris Hilton have flocked to them.
The San Francisco company has figured out a way to laser-etch images into the backs of cell phones in a way that doesn’t look as tacky as plastic covers, or “skins.” Under a… Continue Reading
DEMO: Coveroo lets you personalize your cell phones with laser imagery
At DEMO today, Coveroo is launching a service to personalize cell phones and other gadgets with laser imagery. Now you can have anything from the characters of Capcom’s Resident Evil 5 video game to Garfield etched onto the back of your phone.
Coveroo can render these images in color, stainless steel engravings, gold mesh, or glow-in-the-dark versions. You order one by going to the site, choosing a phone model, selecting the design you want, and then… Continue Reading
Microsoft social app co. Wallop rebrands as Coveroo
Wallop, the social app startup that broke out of Microsoft in 2006, has changed its name to Coveroo and plans to refocus its efforts on mobile phone accessories. Its first order of business was to buy laser-engraving firm Etchstar, which specializes in customizing laptops and phones.
Based in San Francisco, the new entity will inherit 10 employees and what’s left of $13 million in capital from Wallop. Its investors include Norwest Venture Partners and Bay Partners…. Continue Reading