Google expands its television ad platform with Bloomberg TV
Advertising is perhaps now the key element to Google. One could even make the argument that it’s even more vital to the company now than its core product, search, is. After all, if someone pulled the plug on Google’s AdSense and AdWords revenues, the company would be a shadow of itself. That’s why it continues to diversify its advertising projects.
Television is a particularly important space when it comes to advertising, and today, Google has announced… Continue Reading
Roundup: Apple remote app deactivation, the $1,000 app vanishes, Zoho hits 1 million users and more
Here’s the latest action:
Apple can deactivate iPhone apps remotely? — The device can apparently phone home (to Apple), check your applications against a list of unauthorized ones and deactivate them remotely. iPhone Atlas found a URL that appears to contain the banned app list. If this is true, it’s troubling to say the least from a personal privacy perspective.
I Am Rich vanishes from the App Store — Speaking of Apple removing iPhone apps, it has removed what… Continue Reading
Google extends into TV, signs deal with Dish Network
Google will announce tomorrow (Tuesday) a deal to deliver ads to Dish Network, the nation’s second largest satellite TV company, the Wall Street Journal is reporting.
This confirms rumors of such a deal we first mentioned at VentureBeat three weeks ago. The deal is significant because it extends Google’s empire to the huge $54 billion television market — and points to a new kind of ad: Since Dish is the nation’s leader in high definition… Continue Reading
Rumor: Google about to sign ad deal with Dish Networks
Google is about to sign a deal with Dish Network, the nation’s second largest satellite TV company, to deliver ads for Dish’s network, VentureBeat is hearing.
We haven’t been able to confirm the rumor (Google has not yet responded to a request for comment).
In an effort to extend its growing advertising empire to television, Google has already started a pilot project in Concord, Calif. to deliver ads to cable television subscribers, it was revealed in… Continue Reading