Second Rotation picks up $6M for electronics recycling and resale
Second Rotation is a service company that buys electronics from consumers for resale on eBay, as well as accepting older, valueless items for recycling. The company, which brands its service as Gazelle, has raised $6 million in a second round of funding.
We covered Gazelle back in July when it took on the new name and launched its service. The company is attempting to establish a recognized brand for resale of all used electronics, where other… Continue Reading
ReCellular dials up $15M for cell phone recycling
Don’t throw away that used mobile phone just yet — chances are ReCellular, a Dexter, Mich.-based phone recycling firm, can help find it a new home. One of the world’s leading cell phone recyclers, it has just raised $15 million in first round funding from Investor Growth Capital.
ReCellular plans on using the proceeds to ramp up its revenue growth, which, at an 8-year average of 25 percent, is already nothing to sneeze at, and to… Continue Reading
Reborn as Gazelle, gadget reseller Second Rotation hopes to leap into the mass market
In expecting that it can overcome the power of human laziness, the Boston, Mass. startup Second Rotation, which is rebranding today as Gazelle, is certainly setting the bar high for itself.
Every gadget’s life includes three phases: First, it is a shiny new toy, the object of constant attention. Next, it becomes a workaday standby, used but rarely thought about. Finally, it is tossed into a drawer in favor of a next-generation device, there to be… Continue Reading