Microsoft fails to buy Yahoo, so it buys…some European comparison shopping sites?
If there is one thing Microsoft has plenty of it’s money. It proved that again tonight by agreeing to buy Greenfield Online, the parent company of Ciao, which runs various price-comparison and shopping search sites in Europe.
The $486 million dollar deal is odd for a few reasons. First, Microsoft is buying Greenfield, but selling the part of the company that it’s best known for: online market research and surveys, according to paidContent. The software giant… Continue Reading