Microsoft Live Search: If at first you don’t succeed, pay your users
To some, this may read like an article from the parody site The Onion — but it’s not. Microsoft is preparing to unveil a new initiative for its Live Search product on Wednesday, one that will pay users to use the site, according to The Seattle Post Intelligencer.
More specifically the program, known as “Live Search cashback” (which is actually already live) will pay consumers who find and buy a product via Live Search a certain… Continue Reading
Microsoft buys shopping site Jellyfish.com
Microsoft has purchased comparison shopping company Jellyfish.com.
Madison, Wisconsin-based Jellyfish.com is a search engine that returns lists of rebated items from sellers, ranked according to price, showing buyers the full price of items including the rebate provided by the seller.
The company’s twist: When a buyer purchases something from a seller, Jellyfish.com shares at least half of the referral fee with the buyer that it makes from the seller.
Microsoft’s Live Search team blogs that Jellyfish.com’s technology may… Continue Reading