Kontera raises $15.5 million for in-text ad service
You’ve surely seen Kontera’s double-underlined links in the middle of a news article. Kontera’s technology analyzes the text content of a web page, then places ads behind keywords in the page. Rolling over the link pops up a small window with an ad in it,… Continue Reading
Kontera raises $10.3M more for “in-text” ad technology
Kontera, a San Francisco company that helps online publishers scans for key words in articles on their sites and then matches them real-time with relevant “in-text” ads, has raised $10.3 million in a second round of funding.
Investors are Israeli venture firm Carmel Ventures and… Continue Reading