Omniture acquires Mercado assets for $6.5M
Omniture, a web analytics company, announced that it will spend $6.5 million on intellectual property and business assets from Mercado, a Pleasanton, Calif. company specializing in website search and optimization tools.
Omniture, which has already integrated Mercado technology into some of its products, says the acquisition… Continue Reading
E-commerce search company, Mercado, raises $11M
Mercado Software, a Pleasanton company that provides e-commerce search technology, said it has raised $11.5 million in a third round of funding.
Investors include Israeli-based The Challenge Fund and British investment firm Consensus Group, and existing investors Pitango Venture Capital, Eucalyptus, Star Ventures and Valley Venture… Continue Reading