2 for 1: Digital coupons on mobile devices are coming
Coupons have always annoyed me. I love to save money as much as the next person, but not at the expense of carrying around massive amounts of clutter. I’m reminded of the episode from the last season of Seinfeld where George finds a coupon on the street, puts it in his wallet, and his wallet flies apart under the strain of too many coupons.
Well, coupons are now poised to enter the digital age. Advertisers are beginning… Continue Reading
Modiv Media takes $8M for mobile marketing
Ever wanted to get coupon offers sent to your phone as you walk down the aisle in a grocery store? Perhaps not, but for those that are interested, Modiv Media offers promotions for on-the-go shoppers.
The Boston, Mass. company has also partnered with Subway and Stop & Shop, and has various niche offerings, like an application shoppers can use to make deli orders in a store to avoid waiting in line.
The $8 million funding was provided… Continue Reading