Outbrain launches Sponsored But Good advertising

Outbrain launches Sponsored But Good advertising

News recommendation startup Outbrain just announced its plans to make money through a targeted advertising program called Sponsored But Good.

VentureBeat readers should be familiar with the Outbrain widget, since it appears below each of our posts with recommendations of other stories you might like. Serving… Continue Reading

Outbrain, the news story recommendation service, gets $12M

Outbrain, the news story recommendation service, gets $12M

Outbrain, a company that gives blog readers a way to rate and recommend news stories (see its widget at the bottom of this story), has raised another $12 million in a second round of funding.

VentureBeat first covered Outbrain in detail last year. It uses a… Continue Reading

Baynote, Strands, RichRelevance — will they survive the “recommendation engine” consolidation?

Baynote, Strands, RichRelevance — will they survive the “recommendation engine” consolidation?

With all the “recommendation” technology companies out there fighting for business, you’d think this is a tough market to be in.

By some counts, there are at least 50 to 100 active companies in this area.

But some companies, including Strands, and apparently Baynote, say they are… Continue Reading

Outbrain, a news recommendation widget, raises $5M

Outbrain, a news recommendation widget, raises $5M

Outbrain is a new start-up that gives blog readers a way to rate and recommend news items, by using a recommendation engine that is similar to Amazon’s feature that offers up other items that people like you have already enjoyed.

While there are several such “collaborative… Continue Reading