Roundup: Health sites to merge, Google may embrace traditional ads and more
Here’s the latest action:
Health site operators plan to team up against WebMD — The merger between Revolution Health Network and Waterfront Media is valued at $300 million, and should help the combined companies take on with market leader WebMD. We’ve heard that Revolution was trying to sell for $400 million a couple months ago, but difficult times call for difficult deals.
Google rethinking its aversion to traditional advertising — The search giant has relied on partnerships and word… Continue Reading
Roundup: KKR goes green, Sun reports a loss, RIAA chases co-eds
Private equity firm teams up with environmentalists: Green really does mean green, as in money, these days. Kohlberg Kravis Roberts has teamed up with the Environmental Defense Fund to create a “green portfolio” partnership of companies that can help improve the environment and get a return for investors. As of Sept. 30, 2007, KKR’s investments were worth $86 billion. It could make a big difference if it throws some of that weight behind environmental investments,… Continue Reading