Passenger gets $8M for market research on private social networks
Although Passenger calls itself an “on-demand customer collaboration” company, it’s probably simpler and more accurate to call it what it is: A market research firm operating through private, white-label social networks.
Putting consumers in a controlled online environment, where they can nevertheless interact with each other,… Continue Reading
Passenger: Social network software for companies to get customer feedback
Passenger, a Los Angeles company that provides social networking software to companies so that they can privately solicit customer input on products and ideas, has raised another $8.3 million in financing.
Walt Disney-backed Steamboat Ventures has joined Shelter Capital Partners and StarVest Partners in the financing…. Continue Reading