Visible Technologies, online identity tracker, raises $12 million
updated
Visible Technologies, one of the more prominent companies that helps people and companies track their online identities, has raised $12 million in financing.
Like competitors Buzzlogic, Radian6 and others, Seattle-based Visible Technologies has developed software that tries to find mentions of clients on web sites.
Its Truview product analyzes search engine results on clients, tries to determine if the mentions are positive or negative, then sends a report to the client and tries to connect them directly… Continue Reading
Radian6 analyzes social media
The chaos of content that is Web 2.0 has made it increasingly difficult for marketers and public relations people to control the messages circulating about the companies and products they represent, so it was perhaps inevitable that start-ups would emerge to help these people try to restore order.
Last week, we reported that one such start-up, New Brunswick, Canada-based Radian6, had raised $4 million dollars in seed funding from BCE Captial, Brightspark Ventures and BDC Venture… Continue Reading
Radian6 raises $4M to monitor viral behavior in social media
Radian6 Technologies, a New Brunswick, Canada provider of software that monitors viral behavior in blogs, online video and other social networking sites, said it has raised a $4 million round of financing.
BCE Capital led the investment round, which included Brightspark Ventures and BDC Venture Capital.
According to its statement:
Radian6 provides social media monitoring and viral behavior measurement solutions
specifically designed for the needs of marketing, public relations and advertising professionals. Social media, whether in the form… Continue Reading