Viximo raises $5 million, replaces CEO for virtual goods business
Viximo has raised a $5 million round of funding and appointed an acting chief executive.
Rob Frasca, the former chief executive, left the company and is pursuing other options. Dayna Grayson of North Bridge Venture Partners stepped in a month ago as acting chief executive of the Boston-based company. North Bridge led the round and Sigma Partners also participated.
The company focuses on providing virtual goods created by a pool of 3,000 digital artists. Viximo’s partners sell… Continue Reading
PlaySpan raises $16.8 million for gaming virtual goods platform
Virtual goods sales are starting to look better than real world goods sales these days. PlaySpan announced today that it has raised $16.8 million for its virtual goods platform and online payments business for online games.
Karl Mehta, chief executive of the Santa Clara, Calif.-based company said PlaySpan will use the money to expand into new markets overseas and investigate opportunities for its platform on social networks. The company makes both the system that lets game… Continue Reading
Virtual goods company Viximo offers online communities an alternative to advertising
With a recession looming, many online entertainment sites who currently depend on ad revenue are exploring a new source of revenue: Virtual goods.
Boston-based Viximo wants to make it as easy for publishers to earn money from selling virtual goods as it is to run ads on a website. And more profitable.
Viximo provides a plug-and play virtual goods platform that allows a publisher to offer their own version of Facebook Gifts, which are nice-looking graphical icons… Continue Reading