SmartyPig connects your piggy bank to your social network
There’s been a flood of companies trying to use web technology to improve personal finance — bank account aggregators, social investment sites, and now SmartyPig, which is pitching itself as “the 21st century version of of a piggy bank.”
The goal, says co-founders Mike Ferrari and Jon Gaskell, is to help people save for specific goals, like a big vacation or or a shiny new gadget. There are a lot of people who need help to… Continue Reading