Zoove dials up $5.2M for mobile marketing tricks
Mobile marketing company Zoove has raised $5.2 million of an expected $13.2 million round of equity and securities, according to a regulatory filing. It plans to use the money to continue developing technology to deliver advertising messages via email, text and rich media messages.
Based in Palo Alto, Zoove is known for its StarStar Dialing system, which allows people to get a message from a particular company by dialing short numerical codes. For example, companies using… Continue Reading
Mobile marketer Zoove raising $15.7 million round
Mobile marketing company Zoove is looking for a $15.7 million round of financing as it continues to expand into the realm of delivering information to people using technologies such as email, SMS (text messages), WAP (instant wireless access to info) and MMS (multimedia messages).
The Palo Alto-based company has raised $14.4 million so far in this second round of funding.
Zoove has a system known as StarStar Dialing, which places codes on displays and billboards that anyone with a… Continue Reading