Performance marketing company Nanigans released a study today showcasing that Facebook advertising is alive and well, with retailers seeing a 375 percent explosion in click-through rates from Q3 2012 to Q3 2013 — and healthy 152 percent return on investment.
You saw an ad on your laptop at work. Decided to do a quick Google search on the product on your phone at lunch. Then bought it on your iPad at home after dinner. How’s a savvy online advertiser to know when his or her ads work?
Guest Post Gaining undivided user attention is a marketer’s utopia.
There’s a reason that even though Android has almost caught up to iOS in downloads, it’s still way behind in monetization.
Gentlemen may prefer blondes, but advertisers like iPads.
Guest Post Defenders of Yelp’s $600 CPM rate for small business advertising often justify the rate by saying Yelp’s narrow focus means consumers are highly likely to convert.
Editor's Pick Yelp!
I’ve got a really hot tip for all you folks out there on the Interwebs. It’s amazing. And no one knows about it.