This dashboard will tell app marketers how much revenue their apps are making from 20 sources. And it will tell mobile advertisers how their ad campaigns are performing across 10 to 15 networks.
Editor’s Pick If you’ve ever managed a site, launched a Facebook page, run a Twitter campaign, or tried to sell anything via Google AdWords, you know one of the key challenges of analytics:
So much data, so little knowledge.
Hearsay Social, the startup that helps sales people avoid those dreaded cold calls, just raised $30 million in its third round of funding.
The four-year-old social media management startup just raised $165 million for strategic acquisitions, marketing and international expansion.
This morning HootSuite users will find five more apps in the social media power tool’s app directory: Vimeo, Wordpress.org, Via.me, Reachli, and Scripted.
For marketers, it’s not always easy to prove return on investment (ROI), particulary for their social media campaigns.
An indie developer has created a game satirizing the new look Xbox Live dashboard. Amid concerns that Microsoft is neglecting its indie games channel, ‘Game Type’ has emerged joyfully on the very platform it is sending up.
The Xbox Metro dashboard has brought lots of shiny new features to the console, but many gamers are troubled by the amount of advertising appearing on there. Never ones to sit on problem, members of the gaming community have come up with a way to block the ads being sent to your Xbox.
A number of indie developers have expressed concerns about the updated Xbox dashboard, with some suggesting it is guilty of burying Xbox Live Indie Games.
Welcome to the app economy. Next stop, video game consoles.
While big brands and agencies have the luxury of resources and money, local businesses don’t. What they need is a social-media dashboard — an all-in-one, Web-based monitoring tool for Facebook, Twitter, and other social sites where customers hang out — that can optimize their online presence, engage with users and manage social campaigns. But that tool needs to meet three criteria: cheap, easy to use and automated. With that in mind, here’s a list of the top four that I find particularly well-suited for business use.