Raptr and Kiip mine game rewards for new business models

Games have always rewarded players with virtual points and other rewards that become a source of pride and cred. But in an attention-based economy, some companies are willing to give real, physical rewards for gamers who hit the highest achievements in games.

Awesome! Raptr will give you targeted rewards just for playing games

Raptr, the gamer social network with 12 million hardcore users, is unveiling a novel rewards program today that gives targeted bonuses to gamers just for playing their favorite titles. Judging by sponsors such as Microsoft and Blizzard jumping on board the program, being a gamer is about to get a lot more awesome.