Ad guy says the tracking cookie will be dead in five years
The ad world has finally figured out how awful the tracking cookie is -- and that's good news for Internet users.
The ad world has finally figured out how awful the tracking cookie is -- and that's good news for Internet users.
Microsoft has launched a new ad campaign for Internet Explorer that emphasizes IE's inclusion of the "Do Not Track" setting that helps protect users' privacy.
With social buttons, cookies, and watching our online purchases, advertisers are compiling a lot more information about you than you think.
Facebook's ads will start showing an AdChoices icon, which the advertising industry hopes to make into a universal indicator that you're being targeted.
There are tons of ways for advertisers to follow you around the web. Here are a few ways how they do it, and how to avoid being tracked.
With the latest update to its popular anti-tracking plugin, Abine aims to fix the mess that Do Not Track as so far failed to.
Do Not Track is finally coming to Chrome, though its clear that Google isn't crazy about it.
Do Not Track may soon come to Google Chrome. But it's not all good news for the web browser or the company that makes it.
While Do Not Track is meant to protect the privacy of web users on the web, the efforts could disrupt the way that most websites online do business.
Microsoft's move to enable the Do Not Track tag in Internet Explorer 10 hasn't gone over well with advertisers, who are speaking out against the decision.
Editor's Pick
Microsoft is certainly doing a good job of painting itself as a consumer advocate in regards to the new “Do Not Track” browser option, but its unyielding stance might be doing more harm than good.
The DNT feature allows people …
Guest Post
The Do Not Track legislation introduced by Rep. Jackie Speier (D-Calif.) has picked up considerable steam since its debut in Congress last February and has inspired a furor of similar bills ready to clog (or already clogging) Congress. Speier and …
Microsoft’s Internet Explorer 10 web browser will include a default “Do Not Track” feature that allows users to stop advertisers from tracking and collecting their personal data while surfing the net, the company announced late yesterday.
Apparently, Federal Trade Commission …
Federal Trade Commission Chairman Jon Leibowitz said he’s hopeful that the majority of big companies online will begin offering a “Do Not Track” option to consumers before the end of 2012.
Leibowitz, who spoke about consumer privacy at the D10 …
While privacy seems like a concept lost on Facebook, Twitter is showing that it understands its users’ need for security by supporting Mozilla Firefox’s “Do Not Track” feature, a day before Facebook is set to raise billions in its IPO.…
Security software company AVG will add a “Do Not Track” feature to its popular web security applications tomorrow, a move that parallels the FTC’s report today advising companies to offer a similar feature to help protect consumers.
Online privacy concerns …