tim cook

Tim Cook expresses pride over Apple’s philanthropy

Apple is not well known for its charitable contributions, but Apple chief executive Tim Cook wants to change that perception. During a company meeting last week, Cook talked about Apple’s contributions to local charities and its participation in global campaigns.

Microsoft’s Bing sees Twitter backlash for Japan quake campaign

Here’s a great example of how a seemingly noble social media donation campaign can go awry: Microsoft tweeted two hours ago on the Bing search engine’s Twitter account that it would donate up to $100,000 to help victims of Japan’s earthquake — but only if Twitter users retweeted its original post to broadcast it to their followers, at $1 per retweet.