Everything was going so well. Revenue was up. Profit was up. Users were up. The stock was up.
Facebook just reported record quarterly revenue and significant increases in daily, monthly, and mobile users. And the social network’s revenue from advertising was $1.8 billion, up 66 percent from last year.
And all that mobile mayhem adds up to one gnarly bottom line: $880 million in mobile revenue for the past three months alone.
Facebook is doing just fine in the ads game, it turns out.
If gaining ground in mobile equates to preparing for a long and robust financial future, Facebook’s investors have nothing to worry about.
Earnings were great, growth was stellar, and for Facebook execs, all is right with the world of mobile.
Facebook stock popped significantly as the earnings report came out.
Facebook had been trading at around $26/share all day, but it jumped to to almost $31 within minutes of the news
The company beat revenue estimates by a handy margin. But the real slam dunk is from mobile.
A year ago today, CEO Mark Zuckerberg “rang the bell” to open trading in one of the most hotly-anticipated initial public offerings in history as Facebook hit the stock market. And promptly went splat.
It looks like Facebook’s huge mobile risk is turning into a huge mobile opportunity.
“We’ve sent a team of people around the world to see what they use, and we care about everybody, not just you guys,” Facebooker Peter Deng said to a room full of tech elites.
More than half of Facebook’s revenue comes from international sources, and only around 20 percent of monthly active users are based in the U.S. and Canada.
Facebook’s earnings just hit the wire, showing $1.585 billion for the quarter and a grand total of $5.1 billion for all of 2012, narrowly beating estimates of $5 billion.
Facebook has increased the amount of revenue it generates each day from advertisements running in the News Feed by four-fold over the course of the past 90 days.
In what normally would strike the fear of God into investors, Facebook announced that it grew mobile monthly active users to 604 million people. The quarter was ultimately a rather lackluster one for the company financially speaking — save for mobile advertising growth.
Facebook’s stock fell 11 percent in after hours trading this afternoon, reaching a new low of $24, after the social network reported earnings for the first time as a public company.