Facebook exec Sheryl Sandberg said Facebook’s mobile ads will increase in engagement if not in number and called mobile more important than TV for advertisers.
Facebook’s earnings just hit the wire, showing $1.585 billion for the quarter and a grand total of $5.1 billion for all of 2012, narrowly beating estimates of $5 billion.
Facebook Photo Sync automatically syncs your phone’s camera roll to a private album for bulk sharing whenever the mood strikes — no manual uploads required.
Facebook launched a share button for its mobile website. The feature finally makes the once complicated process of reposting status updates on mobile effortless.
Two months into testing a program for promoting sponsored applications in Facebook’s iOS and Android applications, the social network has opened the service to all developers.
Facebook has been taking heat for eons over its mobile strategy, and this news is likely to send certain analysts through the roof: The social network’s first-ever interface for mobile ads, which launched October 3, was the work of a couple interns.
Facebook makes mobile less risky with an ad unit designed for application makers.
Facebook’s mobile ads, announced today, are an attempt to patch one of the biggest holes in the company’s revenue model.