From castles to card games: a rundown of Zynga’s biggest titles

Zynga is the most recognizable name in social gaming. Facebook members and iPhone owners alike have seen Zynga’s games continuously rise and fall from the top of the charts over the past few years, and with CastleVille’s launch earlier this month, it is unlikely that will change any time soon. The company is likely to go public soon and raise a ton of money, so we thought we would show this primer on Zynga’s social games so everyone can see what the fuss is all about. These simple, time-consuming titles have taken the  world by storm, bringing in hundreds of millions of users internationally since Zynga’s beginning in 2007.

How Zynga’s IPO went from a $20B valuation to $8.9B in five months

When credible reports about Zynga’s upcoming IPO filing started flying this July, expectations for the social gaming giant’s value were running $15 billion to $20 billion. Now, with Zynga detailing the offering ahead of trading set to start December 15th, the actual offering price could value the company from $5.9 billion to $6.99 billion, or $7.6 billion to $8.9 billion including employee stock options.

The zCloud revisited: lessons from Zynga’s public-private cloud experience

Recently, we were proud to publicly unveil the private cloud computing infrastructure that we use to scale our social games — infrastructure that we internally (and affectionately) call zCloud. zCloud leverages both our internal infrastructure components and our public cloud partner, Amazon Web Services. This hybrid cloud, using private and public clouds in unison, allows us to scale our social games efficiently and effectively for our millions of daily players.

EA debuts a Sims social game

Electronic Arts announced today that it is releasing a new social game for Facebook that is built off its popular life simulation game, The Sims. The company made the presentation at the Electronic Entertainment Expo today in Los Angeles, Calif.