Embracing Silicon Valley, EA gears up for its digital empire (interview)

Electronic Arts generated $1.2 billion in digital game revenues in the past year. That includes revenues from downloadable content, Facebook games, web titles, mobile games, and other non-retail categories. But that’s just the beginning of EA’s transformation into a digital game company, since chief executive John Riccitiello says that games are moving from “that disk you buy to a place you go.”

EA Sports chief leading the charge into digital games (interview)

Electronic Arts is in the midst of rebooting its EA Sports business. Not only is the company re-entering basketball games with NBA Live coming this fall, it has also snatched the all-important license to Ultimate Fighting Championship mixed-martial arts fighting games from THQ.