The leader of the Serious Games Association says the time for education and corporate training games will come
Three essential things you need to know about the future of gamification.
As the gamification industry continues to grow, it looks to game designers for help and advice.
Gamification, or using game mechanics in non-game applications, is the new black.
Gamification, or making a non-game application more engaging by making it game-like, should not make tasks easy for the people undertaking them. It should make them harder, says Jane McGonigal, game research director of the Institute for Future and author of a new book on gamification, “Reality is Broken: Why games make us better and how they can change the world”.
The Bravo TV channel is teaming up with start-up Bunchball to “gamify” its Top Chef All-Stars show so that fans will be more engaged and loyal.
Badgeville creates reward systems that make web sites more engaging for users. Since unveiling its business in October, the company has rounded up 25 well-known customers, who have a combined 2 billion monthly page views.