LevelEleven redesigns & rebrands its Salesforce app that cleverly gamifies sales

Detroit-based LevelEleven has rebranded and redesigned its flagship app that motivates sales people to generate more leads and close more deals.

Alpha Trainer personal trainer app will bust your butt for 14 weeks — with the help of your friends

Paul Kim got soft in his previous startups. So he started his freemium Alpha Trainer app to give everybody a chance to be chiseled.

Bunchball launches Nitro 5.0 with focus on enterprise gamification

The company's founder also has a new book coming dubbed Loyalty 3.0.

Basis Science raises $11.5M and nabs Deepak Chopra and Esther Dyson as advisers

Basis Sceince wants to use its lead to race ahead of the rumored Apple iWatch.

Gaming academic Jesse Schell expounds on chocofication and motivating players to play and pay (interview)

Jesse Schell talks with GamesBeat about a wide range of possibilities for the future of gaming, from eye-tracking to Google Glass. And he has a new crowdsourced gaming idea.

SAP launches an analytics dashboard for NFL.com fantasy football fans

You can get all sorts of data on fantasy football players with the SAP dashboard.

PlayStation Vita’s Wake-up Club is your new social alarm clock

Sony's Wake-up Club app helps you start your day by making getting out of bed fun and rewarding.

ChoreMonster makes kids ‘beg for chores’ in exchange for rewards

ChoreMonster offers a suite of apps that parents use to setup digital point systems that make chores more engaging and rewarding.

MeritShare finds a way to gamifiy employee recognition (exclusive)

MeritShare's rewards give employees public recognition for their achievements.

Desk.com adds gamification to boost service rep productivity

Salesforce-owned customer support app Desk.com has added a new “achievements” feature to motivate service representatives to earn badges as they help more people.

Enterprise gamification goes big as Badgeville teams up with Capgemini

Gamification started out small, but it has made a lot of progress as bigger companies adopt and promote it.