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		<title>Hot or not? Generations differ in their perception of tech events</title>
		<link>http://venturebeat.com/2012/12/24/hot-or-not-generations-differ-in-their-perception-of-tech-events/</link>
		<comments>http://venturebeat.com/2012/12/24/hot-or-not-generations-differ-in-their-perception-of-tech-events/#comments</comments>
		<pubDate>Mon, 24 Dec 2012 19:00:08 +0000</pubDate>
		<dc:creator>Rebecca Grant</dc:creator>
				<category><![CDATA[Media]]></category>
		<category><![CDATA[facebook ipo]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[generation]]></category>
		<category><![CDATA[iPhone 5]]></category>
		<category><![CDATA[Samsung Galaxy]]></category>

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		<description><![CDATA[<p>SurveyMonkey reveals how twenty-somethings hold their own views on the events that rocked the tech industry in&#160;2012.</p>
<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=venturebeat.com&#038;blog=342986&#038;post=595413&#038;subd=venturebeat&#038;ref=&#038;feed=1" width="1" height="1" />]]></description>
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<div class="date-location"><strong>July 9-10, 2013</strong><br />
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</div></div><p><a href="http://venturebeat.com/2012/12/24/hot-or-not-generations-differ-in-their-perception-of-tech-events/generational-divide/" rel="attachment wp-att-595417"><img class="alignnone size-full wp-image-595417" alt="generational divide" src="http://venturebeat.files.wordpress.com/2012/12/generational-divide.jpg?w=1024&#038;h=760" width="1024" height="760" /></a>Kids these days. They want tablets for the holidays instead of Barbies or Legos. They are vampire-obsessed. And they think the musical stylings of Carly Rae Jepsen are superior to that of Britney Spears. Blasphemy.</p>
<p>Generational differences extend beyond gift preferences, supernatural proclivities, and musical taste, it seems. According to data pulled by <a href="http://www.surveymonkey.com" target="_blank">SurveyMonkey</a>, these differences can also extend to perception of events in the tech world. A brief comparison of what attracted the attention of of the 18-29 year old demographic, versus the nation as a whole, revealed some interesting similarities and differences in what attracted attention.</p>
<p>While nationwide, 26 percent of consumers felt the iPhone 5 was the most important achievement in hardware, the 18-29 year old demographic put their top two votes into the Samsung Galaxy S III and then the Google Glass Project, with the iPhone 5 taking the bronze. Everyone agreed, however, that the Surface&#8217;s performance was underwhelming.</p>
<p>As for the big stories of the year, Facebook&#8217;s IPO generated the most buzz across the board. Forty-two percent said that they spent the most time reading about Facebooks IPO, while twentysomethings split their interest equally between Facebook&#8217;s IPO and the Instagram acquisition. Apple&#8217;s various struggles with maps was also popular with folks of all ages.</p>
<p>Young or old, everyone loves juicy gossip. John McAfee&#8217;s arrest in South America was universally thought to be the the most intriguing news about a notable figure in the tech community, followed by Mark Zuckerburg&#8217;s wedding and Marissa Mayer&#8217;s pregnancy.</p>
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			<media:title type="html">rebeccaggrant</media:title>
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			<media:title type="html">generational divide</media:title>
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