hubspot

Why Hubspot's IPO was more than just an IPO

When most companies have their IPOs, it’s a private celebration amongst founders, employees, investors, bankers and lawyers. But the debut of HUBS needs to be a more public celebration.

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Top 10 Marketing Automation companies: The VB Index report

Marketo is the most user-friendly. LoopFuse is the most recommended by current users. Act-On is often most often chosen by non-tech SMBs. And while SAS put on a strong showing as both a very user-friendly and flexible enterprise system, Hubspot took away top honors as the best all-around marketing automation system.

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5 reasons why native advertising has a bright future

Simply put, if you want to really engage consumers, you’ve got to run a content-driven campaign and you’ve got to get that content to a large audience precisely when and where they want them the most.

4 ways to improve your company’s SEO

Search engine optimization isn’t just a buzzword anymore. Businesses are increasingly turning to SEO strategies to ensure they rank well in search engines.