Former Yahoo executive takes CEO job at Bunchball
In the past few years, Bunchball has figured out how to get consumers more engaged in web sites by making them as addictive as video games. Now it has recruited a former Yahoo executive to move on its game plan.
Peter Daboll, former chief of insights at Yahoo, has joined Bunchball as chief executive, becoming part of the official brain drain at the search giant. Rajat Paharia, founder of Bunchball, will stay aboard as chief product… Continue Reading