Bazaarvoice raises $9M for product reviews
Bazaarvoice, which incorporates product reviews into e-commerce sites, has declared a $9 million second round of financing, one day after its primary competitor, PowerReviews, announced $15 million in financing.
Despite the fact that the companies provide a similar service, they are quite different. PowerReviews gives its service to e-commerce sites for free and aggregates the reviews that get written in on its own Buzzillions site. It makes money when consumers visit Buzzillions, find a product, then… Continue Reading