Shopatron takes $6M funding to capture in-store pickup crowd
Shopatron, a startup working in the obscure field of resolving conflicts that arise in supply channels between manufacturers and retailers, has found an even more unfamiliar niche to move into.
The company now lets users pick up manufacturer’s goods straight from a retailer — a more lucrative practice than anyone had imagined, until recently.
Manufacturers typically don’t sell their goods directly, often from fear of disturbing established business relationships with a distributor or retailer. However, if they… Continue Reading